Category Archives: Marketing

February5

What are your 10 Sentences?

Posted in Blog, Communication, Content, Marketing, Social Media
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What is the most famous speech in America’s history?  If you guessed The Gettysburg Address you would be correct.  This speech was delivered by President Abraham Lincoln just months after the Confederate troops had been defeated in the Battle of … Continue reading →

January12

Everyone is Different. Capitalize On Being Unique!

Posted in Attitude, Blog, Communication, Marketing, Social Media
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I think the beautiful thing about the web, social media, marketing, and the business world is that fact that everyone is different. We would like to sit here and say that there are TONS of companies that are the same. … Continue reading →

January4

Quit with All This CRAP! Let's Create Business

Posted in Blog, Communication, Marketing, Social Media, Use of Social Media, Word-of-Mouth
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I’m tired… and I do not think it is from the daily grind or the work load at Brandswag. I am pretty sure it is from all the BS that is circulating in the world of social media and marketing. … Continue reading →

December17

5 Ways to Track Your Competitors Using Social Media

Posted in Blog, Marketing, Reputation Management, Social Media, Use of Social Media
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Our posts here at Brandswag talk about the growing trend of social media being used in order to gain more lead generation and marketing potential in businesses across the nation. You are going to need to be online. You are … Continue reading →

December14

What is Your Message? Are You Challenging It?

Posted in Blog, Communication, Content, Marketing, Social Media, Word-of-Mouth
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I found this amazing example of kinetic typography last night and it created an idea that is not new… but needs to be rehearsed and rewritten hundreds if not thousands of times. Do we fully understand the power we have … Continue reading →

November9

Balancing Client and Social Interactions in Social Media

Posted in Blog, Customer Service, Marketing, Social Media, Use of Social Media
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I was recently asked by Duncan Alney from Firebelly Digital on a recent Hoosier PRSA blog post to detail how I balance client interaction with social interaction in the social media realm. Here is the question: “BTW Kyle – perhaps … Continue reading →

November2

Are You Vomiting All Over Everyone?

Posted in Blog, Communication, Content, Marketing, Social Media, Use of Social Media
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I know. I know. This is probably not the best title to read early in the morning. For that matter, it is probably not the best post title to read any time of the day. When writing your blog, participating … Continue reading →

August23

Marketing on the Web: Be Simple and Be Sticky

Posted in Blog, Blogging, Communication, Content, Marketing, Social Media, Use of Social Media, Web Site Design, Word-of-Mouth

Mark Evans has a great blog post called Is Anyone Paying Attention? Talk about some great everyday life visuals to relate to the transitioning of the web from cluttered to de-cluttered. All of that aside, Mark has a line in … Continue reading →

August16

The World of Social Media in 4 Mins

Posted in Blog, Communication, Content, Marketing, Social Media, Use of Social Media

Check out this new video. It is a great source of information talking about the new “fundamental” shift in the way we communicate as a culture.

July20

Your Customers Do Not Care About Your ROI

Posted in Blog, Communication, Marketing, Social Media, Use of Social Media, Word-of-Mouth
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This post was written for KyleLacy.com and Brandswag’s official blog. The post is by Kyle Lacy and Brandon Coon. Strong statement isn’t it? Let’s say it again.  Your Customers Don’t Care About Your ROI.  I guess the question is this: … Continue reading →