On behalf of the whole Brandswag team, I would like to say thank you to all who participated in The Greatest Wish Campaign. We not only met our goal, but went way above and beyone. The goal of the campaign was to use social media as the only tool of promotion. Through Facebook and Twitter [...]
I’m tired… and I do not think it is from the daily grind or the work load at Brandswag. I am pretty sure it is from all the BS that is circulating in the world of social media and marketing.
I’m tried of reading blog posts about the death of social media experts or how there [...]
Our posts here at Brandswag talk about the growing trend of social media being used in order to gain more lead generation and marketing potential in businesses across the nation. You are going to need to be online. You are going to need to have a voice in this world of social communication.
Can we talk [...]
The majority of what I talked about on a daily basis is the evolution of technology. The concept of the presentation is to shed light on the ever-changing landscape of communication. How is technology changing the way we communicate? How are WE (as communication experts) transitioning into the new age? Are we allowing for a [...]
Social Media Innovation is a huge topic among early adopters of technology in cyberspace. Talk about an over-used phrase! The term social media is already dieing in the minds of the technologically savvy. And innovation?
First, let’s define the terms from Wikipedia:
Innovation : may refer to both radical and incremental changes in thinking, in things, in [...]
Actually, no I don’t, and you shouldn’t hate mine or anyone’s, for that matter. Some argue that there is a wrong and right way to tweet. I say arguing the matter is irrational – at least when it comes to personal Twitter accounts. People of the web have been discussing proper etiquette for years. Still [...]
I was recently asked by Duncan Alney from Firebelly Digital on a recent Hoosier PRSA blog post to detail how I balance client interaction with social interaction in the social media realm. Here is the question:
“BTW Kyle – perhaps you should share with those that don’t know – how you balance client and your own [...]
I know. I know. This is probably not the best title to read early in the morning. For that matter, it is probably not the best post title to read any time of the day.
When writing your blog, participating in social media, or just communicating (period) it is important to remember that your readers and [...]
Most of what I do here at Brandswag is PSD to HTML and hacking the crap out of WordPress. I do some variation of this with every web client we get. That’s why it’s always nice to indulge in some type of creative web development. You know – something that you make from scratch, and [...]
Last night, my roommate and I had a debate about whether Twitter has what it takes to last long term or not. Here are some of his arguments:
Twitter is not relevant enough to the average person
Twitter has a steep learning curve for the non tech-savy population
Twitter is just as fast as reading a blog
To address [...]
