I was having the discussion the other day with some acquaintances about whether each one of us was future or present oriented. I’m not sure how the conversation got started, but we all got to talking whether we really had a plan for our future or whether we lived in the moment that is now. [...]
2010 is flying by and we are halfway through February already! Pretty soon summer will be here and gone and we’ll be putting up Christmas lights before we know it. Did you make a New Year’s resolution? Are you sticking with it? Better yet, do you even remember what it was?
This thought occurred to me [...]
February 10, 2010 by Austin Wechter
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I struggle with words. Hence why I’m shy and usually only speak when I have something important to say. It’s also why I struggle with writing blog posts. Trying to find the right words to say and relating them to my profession without sounded like a total fool is nearly impossible for me. So I’m trying something new. A [...]
What does it take to build a truly successful company? If you do a + b and never do c, do you have a formula for quick growth and profitability? Many times we believe that if we are great at customer service, control our costs, meet deadlines, and make sure employees are happy, we win. [...]
It is not everyday that you get to design a logo for a breastfeeding campaign. We were told the name of the campaign, and that pink and green were preferred colors. Our goal was to create a logo that didn’t include the campaign gesture (a thumbs up and milking gesture). Instead, we created a logo [...]
A website isn’t any good unless you can capture the attention of your target demographic. Let’s face it, many of us have been through the first, second or even third re-design of our website to achieve a more effective image, layout and/or increase sales, sign ups or page views.
Whether it is your first or forth [...]
September 8, 2009 by Austin Wechter
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Do you ever have a project that you cannot wait to wrap up? Well this is not one of those projects. I was exited about this project from the very first meeting I had with Team Green. We recently wrapped up the first stage of this project which was a new identity for the dental [...]
“If you chase 2 rabbits, you won’t catch either one” one of our mentors told us yesterday. In business, we are often tempted to go in whatever direction seems to be working for that day, focusing not on a specific goal but whatever comes to us. As a result we often become fragmented with our [...]
Non-profits have a great responsibility. Sometimes this responsibility can be greater than a for-profit business. This responsibility lies in the ability to use entrusted donations to make the biggest impact in a market. Therefore, we applaud non-profits that are using social media for promotional purposes because it is time not dollars that is being spent.
However.
As [...]
Brian Singer, Founder of Singer Financial Group, came to us with the need of branding and a website. Brian’s typical client is a retiree who wants to be sure that their assets that they have worked their whole life for are in safe hands where they won’t have to worry about it. Our client wanted [...]