What does it mean to have ideas that infect business?
Is it viral marketing? Is it creating a strategy to capture word-of-mouth marketing?

Marketing is shifting. The old world of marketing was obsessed with gaining the attention of the consumer. They believed if they garnered enough attention from a particular consumer group they would make an emotional buy when the time came to purchase.

Not anymore. (read more)

Consumers decide how they want to buy and what they want to read. The best part about the infection of business: they tell their friends. We exist to help companies leverage the power of viral and peer marketing through social media, graphic design, blogging, and website design.