Tag Archive | "Business"

Everyone is Different. Capitalize On Being Unique!

I think the beautiful thing about the web, social media, marketing, and the business world is that fact that everyone is different.
We would like to sit here and say that there are TONS of companies that are the same. There are 30,343 graphic design firms in Indianapolis. Not true, but you get the point. I [...]

Quit with All This CRAP! Let’s Create Business

I’m tired… and I do not think it is from the daily grind or the work load at Brandswag. I am pretty sure it is from all the BS that is circulating in the world of social media and marketing.
I’m tried of reading blog posts about the death of social media experts or how there [...]

Use YOUR Ideas When Writing Blogs. Period.

It is true… sometimes you get in a rut when debating on what you should write on your blog. The depressing thought-police come crashing through your door and stop any hint of creative musing… just because they can. How do you push yourself out of the mind block and towards creative thinking/writing?
When I personally find [...]

You Get to Know Your Audience

This thought is inspired by some comments that appeared on a blog of a friends’ today and made me revisit what might be one of my favorite blog posts in the history of blog posts.  The post “The Posture of a Communicator” is from one of the brilliant marketing and business minds there is, Seth [...]

What is Your Message? Are You Challenging It?

I found this amazing example of kinetic typography last night and it created an idea that is not new… but needs to be rehearsed and rewritten hundreds if not thousands of times. Do we fully understand the power we have as an individual? Do we fully understand the power we have as a community of [...]

Corporate Social Media. Educate, Empower, and Embrace.

The majority of what I talked about on a daily basis is the evolution of technology. The concept of the presentation is to shed light on the ever-changing landscape of communication. How is technology changing the way we communicate? How are WE (as communication experts) transitioning into the new age? Are we allowing for a [...]

I Hate Your Tweets

Actually, no I don’t, and you shouldn’t hate mine or anyone’s, for that matter. Some argue that there is a wrong and right way to tweet. I say arguing the matter is irrational – at least when it comes to personal Twitter accounts. People of the web have been discussing proper etiquette for years. Still [...]

Balancing Client and Social Interactions in Social Media

I was recently asked by Duncan Alney from Firebelly Digital on a recent Hoosier PRSA blog post to detail how I balance client interaction with social interaction in the social media realm. Here is the question:
“BTW Kyle – perhaps you should share with those that don’t know – how you balance client and your own [...]

Are You Vomiting All Over Everyone?

I know. I know. This is probably not the best title to read early in the morning. For that matter, it is probably not the best post title to read any time of the day.
When writing your blog, participating in social media, or just communicating (period) it is important to remember that your readers and [...]

Being Processed Out Starts with Planning!

In order to begin a project through a necessary process you must plan! It is not unlikely for a project to spend close to 50% of its life in the planning phase. Why so long? Without planning, a project is likely to go from point A to point B then back to A, then B, [...]


Ad Ad Ad Ad

Brandswag's Happenings and Thoughts: