I’m tired… and I do not think it is from the daily grind or the work load at Brandswag. I am pretty sure it is from all the BS that is circulating in the world of social media and marketing.
I’m tried of reading blog posts about the death of social media experts or how there [...]
I know. I know. This is probably not the best title to read early in the morning. For that matter, it is probably not the best post title to read any time of the day.
When writing your blog, participating in social media, or just communicating (period) it is important to remember that your readers and [...]
For the first 6 months after I started using social media tools religiously, I have to admit that I wasted a lot of time. The reason is that I didn’t have clear expectations of how I would benefit. I started using linkedIn because a lot of people told me it would benefit my bottom line [...]
To some, the excitement and thrill of being an entrepreneur sounds like the ultimate adventure. Creating new businesses, products, and services can be very rewarding, but also very difficult. Amidst the fast paced life and financial gain, successful entrepreneurs know how to do one thing very well: add value. They know what their customer’s problem [...]
Like any good sales/marketing professional, when I meet with a new or prospective client, I ask a ton of questions. ’What are your goals? What are you doing currently? Where do you see your company in the future? What strategies are you comfortable with?’ Gathering good information is a key step to any business relationship.
A [...]
