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Tag Archives: Marketing
February5
What are your 10 Sentences?
What is the most famous speech in America’s history? If you guessed The Gettysburg Address you would be correct. This speech was delivered by President Abraham Lincoln just months after the Confederate troops had been defeated in the Battle of … Continue reading
January12
Everyone is Different. Capitalize On Being Unique!
I think the beautiful thing about the web, social media, marketing, and the business world is that fact that everyone is different. We would like to sit here and say that there are TONS of companies that are the same. … Continue reading
December18
You Get to Know Your Audience
This thought is inspired by some comments that appeared on a blog of a friends’ today and made me revisit what might be one of my favorite blog posts in the history of blog posts. The post “The Posture of … Continue reading
November2
Are You Vomiting All Over Everyone?
I know. I know. This is probably not the best title to read early in the morning. For that matter, it is probably not the best post title to read any time of the day. When writing your blog, participating … Continue reading
July17
Hey Non-Profit, Stop Yelling At Me
Non-profits have a great responsibility. Sometimes this responsibility can be greater than a for-profit business. This responsibility lies in the ability to use entrusted donations to make the biggest impact in a market. Therefore, we applaud non-profits that are using … Continue reading
July13
Focus on Adding Value. Period.
There is a lot of talk about building thought-leadership in the social media world today. For those of us who are small business owners, we tend to deal quite a bit with building trust and fostering relationships through our daily … Continue reading
July10
Building Teams – Work With People Smarter Than You
These days, there are millions of New York Times Bestsellers that can tell you how to build a team a lot better than I could. However there is a specific thing that you can be doing that will greatly affect … Continue reading
July8
Measuring Social Media Marketing with Relationships
Do you understand the value of social capital? Let’s first look at the definition of social capital from L.J. Hanifan’s 1916 article on rural schools and the value of social groups: “…immediately satisfy his social needs and which may bear … Continue reading
July7
Help with Twitter Marketing for Dummies Book
At this moment I am currently writing a new Twitter Marketing for Dummies book from Wiley Publishing. I am going to be featuring some Twitter users in the back of the book and I need some Twitter marketing thoughts in … Continue reading
July1
Giving More than You Get and Being Thankful
This is also posted at KyleLacy.com: —- We have a half-day planning session at Brandswag today. You know how strategic planning goes… you go through values, vision and mission statements, marketing initiatives, and the like… However this is not why … Continue reading
